Promotion Commission (ProCom)

ProCom shall enhance, direct and implement a comprehensive Promotional Programme that will maintain/increase the membership, improve the report accessibility, enhance the visibility, and help achieve the vision, mission and goals of the Association.

  • collaboration with external professional support may be suitable upon proposal of ProCom and approval of FinCom with final decision by ExCom;
  • (co-)organise, guide and oversee all promotional, marketing, publication and educational outreach (in coordination with CoCom) activities for PIANC;
  • be responsible for the identification of stakeholders,
  • the execution of the strategic plan/marketing strategy,
  • the development of the promotion budget in co-operation with FinCom
  • and routine reporting to the ExCom, Council and AGA on the activities and accomplishments of the Promotional Programme;
  • increase activities regarding navigation infrastructure stakeholders including public authorities and related private industry sectors
  • and reach out PIANC’s products to non-governmental organisations (NGOs), universities and training centres and other professional societies targeting their technical conferences.

Strategic Marketing Plan 2024 - 2028

Strategic Marketing Plan

ProCom Chair & Vice-Chair

Anna-Lena Pahl

Anna-Lena Pahl

Chair

Chiara Minoretti

Chiara Minoretti

Vice-Chair

Members